Instant Coffee Market Analysis, By Material (Freeze-dried, Spray-dried), By Packaging (Jars, Sachets, Pouches, Others), By Distribution Channel (Supermarkets & Hypermarkets, B2B, Independent Retailers, Others)

 

Instant coffee is prepared easily and quickly, which is a crucial aspect and is expected to stimulate the demand for instant coffee over the coming 10 years. Consumers can easily prepare a cup of coffee simply by pouring hot water into an instant mix sachet.

Instant coffee is soluble coffee or coffee powder, which is manufactured from roasted or manufactured coffee beans.Instant coffee is also known as coffee powder and is one of the widely used hot beverages manufactured by grinding roasted coffee beans. In recent years, fresh coffee has been influencing people around the world, instant coffee is consumed globally owing to its faster and simpler way of preparation. 

The rising popularity of instant coffee is resulting in a shift from conventional coffee to premium instant coffee.

There are two methods to prepare instant coffee:

• Spray Drying: In this method, coffee extract is sprayed into hot air. It quickly dries the droplets and then turns them into small pieces or fine powder.

• Freeze Drying: This method is used to freeze coffee extracts and then cut them into smaller pieces. Thereafter, these pieces are dried at low temperatures in a vacuum.

Compared to brewed coffee, instant coffee has lower caffeine content and higher amounts of antioxidants. Many people consume instant coffee on regular basis, which boosts metabolism, enhances liver health, and improves brain function. Thus, due to these benefits, instant coffee is gaining traction in the market, especially among working-class people.

The rising popularity of instant coffee is resulting in a shift from conventional coffee to premium instant coffee.

Manufacturers of instant coffee are introducing various new flavors, including chocolate caramel, cardamom bun, gingerbread cookie, French vanilla, Italian roast, green bean, and mocha. Through these newly launched flavors, instant coffee suppliers are expanding their consumer base.